Page 7 - Letter to shareholders – March 2019 - LVMH

PERFUMES & COSMETICS

SUCCESSFUL INNOVATION

AND RAPID PROGRESS IN ASIA

Parfums Christian Dior

The Perfumes & Cosmetics business group achieved organic revenue REVENUE
growth of 14%, driven by the performance of its flagship brands. Profit
from recurring operations was up 13%. €6,092m
+14% (1)
Parfums Christian Dior experienced remarkable growth and increased its
market share in all regions of the world. The launch of its new perfume Joy PROFIT FROM
and the exceptional worldwide success of Sauvage and the other iconic RECURRING
perfumes J’adore and Miss Dior are behind the strong growth of the Maison. OPERATIONS
Makeup and skincare also grew rapidly. Guerlain progressed well, driven
in particular by the success of Abeille Royale in skincare and Rouge G €676m
in makeup. Benefit strengthened its leading position in the eyebrow +13%
segment and Parfums Givenchy accelerated its performance, thanks
in particular to makeup and its new perfume L’interdit. Fresh and Fenty CURRENT
Beauty by Rihanna continued their exceptional growth.
OPERATING MARGIN
11.1%

(1) With comparable structure and exchange rates.

LVMH – LETTER TO SHAREHOLDERS – MARCH 2019 – 7