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Islands of Korea, Islands of the World  Through storytelling, the project revisits and reinterprets the cultural heritage,                                                                                                                    Island Plus


                                      This slogan serves as a bridge for communication with the public,
                                 bringing greater attention to the beauty and stories that islands have to offer.

                                                 legends, and name origins of each island.

                                                                                                                                                               Creating Synergy
                                     This approach effectively conveys the island’s “locality” to the public,
                                           while instilling a sense of pride among local residents.                                                            Through Integrated Initiatives


                                        As a result, Island of the Month was awarded the Grand Prize
                                    in the Tourism Brand category at the 2nd Korea Public Brand Awards,                                                        Doran Doran – Island of the Month creates synergy by connecting with a
                                            hosted by the Korea Public Brand Promotion Agency.                                                                 range of other programs designed to revitalize island tourism.

                                 In addition, every January, KIDI—together with the Ministry of the Interior                                                   For example, the “On-Site Island Forum” facilitates dialogue between
                           and Safety and the Ministry of Oceans and Fisheries—selects Korea’s southernmost island
                                                                                                                                                               citizens and island residents, while offering first-hand experiences of each
                                             (territorial sea basepoint) as the "Island of the Year.”
                                                                                                                                                               island’s history and culture in collaboration with local experts.

                                   This annual designation highlights each island’s territorial importance
                                                                                                                                                               The project also strengthens partnerships with local governments to jointly
                                         and geopolitical symbolism, reinforcing their significance
                                                                                                                                                               promote selected islands. During Island Day, KIDI operates interactive booths
                                                       in the national consciousness.
                                                                                                                                                               that provide the public with hands-on experiences, increasing public interest
      Vol.03                                                                                                                                                   and improving perceptions of islands.


                                                                                                                                                               By emphasizing the humanistic perspective, Island of the Month deepens
                                                                                                                                                               understanding of island communities and enhances their unique local
                                                                                                                                                               characteristics.


                                                                                                                                                               Through rich storytelling and engaging humanities content, the project has
                                                                                                                                                               successfully garnered public interest and encouraged broad participation.


                                                                                                                                                               These efforts have led to more organic, sustainable connections across
                                                                                                                                                               KIDI’s various initiatives—including field forums, collaborative promotions,
                                                                                                                                                               and integrated branding strategies.


                                                                                                                                                               Looking ahead, the project plans to expand its content through webtoons,
                                                                                                                                                               stamp challenges, and other engaging formats. These ongoing efforts
                                                                                                                                                               aim to promote not only the cultural value of islands, but also their role in
                                                                                                                                                               contributing to the public good and economic revitalization.








     60                                                           Chudo Island Film Festival, jointly promoted by KIDI                                                                                                                              61
                                                         and Tongyeong City as part of the Island of the Month program
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